PLUMA

PACKAGING - BRAND IDENTITY - MOTION GRAPHICS

This non-alcoholic wine gets an avian-inspired rebrand. Sharp flavors are expressed with a contemporary flair, remixing the classical perception of wine with a twist.

“Pluma” comes from the Latin word for feather. The Romans, famous for their love of wine, used augury, the study of avian flight patterns, to predict the future.

Completed as a student project.